There are other places I could have gone and picked up a battery like walmart. And my guess is walmart would have a cheaper battery and it’s closer. But when we think of auto parts we go directly to Advanced auto parts.
I got to thinking, why would I go out of my way to a place that is farther, and the product may be a bit more in price? The only reason is branding. Advanced auto parts has branded them selves as the only place to get parts for your car. Walmart has branded themselves different. Walmart is not in the auto parts business, even though they do have auto parts.
Facebook fanpages are going be your branding. Facebook is a place that has over 300 million active users. That is a ton of people and your best option to brand yourself online.
Since we are in the network marketing industry we can brand ourselves with a Facebook Fanpage. And I want to give you a few tips that will help you get it started the right way. If your not sure how to set one up, just head over to /pages/, and then create your own fanpage. It’s very simple.
When creating your fanpage use the “public figure” category. Use your name as the title of your fanpage. Why your name? Because people will join your network marketing opportunity because of the value you create for others. Just stay away from the titles like “network marketing coach” or “mlm mentor”. Those titles just look like your going to sell someone something. Your name will give people the sense of trust with you.
After your page is setup its time to make a nice banner on the left. Create a banner with your face and a little more about you. Add in your website link that people will be able to just type in the browser window to connect with you. Keep the banner simple, always remember your trying to get others to trust and like you. Since your not the same rookie salesmen like everyone else, your going to attract more fans to your page.
The name of the game is to get people to hit the “like” button. As you get more and more likes the number will go up. This shows to others social proof. If you have 10,000 fans others will join just because of that high number. And the only way to get that many fans, is to always be leading with value.
Now that we have the fanpage up and running its time to start posting and be active. Every day you should post something of value for others. Your goal is to get new people and others to return to your page. Facebook fanpage is not about selling your products or services. It’s only a place to connect with others and build up people that will want to learn more about what you have to offer. Always be sending people to your blog or lead capture page. Once your fanpage is huge with a ton of “likes” you will see a big increase in the traffic to your website.
With all this new traffic you built using your new facebook fanpage, what are you going to do with it? Its time to generate Free Leads that you can use in your business.
If you want Big success with your primary network marketing company it requires first branding yourself and lead generation. Learn to become and Alpha Networker and build your MLM downline faster both online and offline.
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